Sunday, February 6, 2011

Invino: Insider Access to Wine Deals and Events


Think you can only get wine deals offered by the producers by joining their wine club? Think again! Invino is a free-to-join member’s only website that gives you insider access to wines from noteworthy producers at a discount of up to 75%.

Recent declines in demand and uneven access to distribution channels has posed a challenge to small and mid-sized wineries. Tony and Danielle Westfall, wine industry entrepreneurs and founders of Invino (formerly known as Winery Insider), used their vast network of wine industry contacts and marketing and supply chain experience to create a site where value-conscious wine lovers could easily find and acquire quality wines offered at a significant discount by producers with inventory they want to move out of the cellars and into the glasses of appreciative wine consumers.

A recent offering included a 2004 Castello del Terriccio Lupicaia Super Tuscan Red Blend with shipping included at $74.99. This wine normally retails at $169.00. Also offered on the same day was a 2008 St. Supery Dollarhide Sauvignon Blanc Napa Valley at $19.99, half off the $40.00 retail. Don’t think these are great deals? Find a better deal on the same wine you have purchased from this site and the folks at Invino will refund the difference.

Though Invino offers wines from around the world, this site features an impressive list of wines from Sonoma and Napa Valley, California where Tony and Danielle have developed key relationships with winemakers. These relationships result in exceptional deals and rare finds, such as large format bottles and small production single varietal wines. Members of Invino also have access to critic’s ratings, tasting notes, and information on winery events and special invitation tastings.

My first purchase of wine from Invino was a free shipping deal of half-priced cabs from Napa. Sure enough these wines arrived safely at my door, free of shipping charges and just as advertised. I love a deal!

You, too? Click here to become a member of Invino and see what limited-time sales are being featured today.

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